Daniel Lieff
Director
Daniel Lieff studied economics at USP, but he has always loved cinema. In Lisbon, as an intern at an advertising agency, he stepped onto the first film set of his life: “O mosquitinho me mordeu”. Daniel is known for telling multi-layered stories that spark interest and emotion, as well as for his strong aesthetic and cinematic sensibility. His experience across different areas of the audiovisual industry and his ability to collaborate with crews are also widely praised—especially his attention to cast and performance.
He worked as an assistant director in advertising, short films, and feature films at O2 Filmes, founded by Fernando Meirelles. Later, as a freelancer, he shot campaigns in more than 15 countries for directors and production companies from Brazil and abroad.
As a director, he debuted with the documentary “Deus e o Diabo em Cima da Muralha”, at the invitation of Dráuzio Varella (Best Film at the São Paulo International Film Festival, 2007), and helped launch Conspiração’s branded content division. He has worked for clients such as Coca-Cola, Puma, the UN, GM, Apple, P&G, and Vale, and won the first Latin American Grand Prix with the film “Dia de reflexão” (Cannes Corporate Film Awards, 2012), in addition to other awards in Berlin, São Paulo, and New York.
He co-directed, with Breno Silveira, the official documentary of the Rio 2016 Olympic Games (“Days of Truce”, 2017), at the invitation of the International Olympic Committee (IOC).
Returning to fiction, he co-directed three seasons of the series “Um Contra Todos” (Disney), twice nominated for the International Emmy (Best Drama Series – 2018/19).
He released his first feature film, “Alice & Só” (Fox Searchlight), in theaters in 2020. He was the overall director of the series “Vale dos Esquecidos” (HBO), which premiered in August 2022 and remained in the LATAM Top 10 for several weeks.
He directed two episodes of “Amar é para os Fortes” (Prime Video), based on the work of Marcelo D2, in 2023, and developed and served as lead director for the series “Últimas Férias” (Star+/Disney+), created in partnership with the Argentine production company Pampa Filmes, also released in 2023. In 2025, he directed the Prime Video series “Tremembé”.
“I believe that the passion for telling good stories—regardless of format—is a filmmaker’s daily fuel.”